Numerous direct mail articles emphasize upgrading to first class postage rate from presorted standard for your mailing campaign. The reasoning for ...

Direct mail suffers from one conspicuous burden: it has to physically travel from one location to another. According to the laws of physics, travel ...

Each year in early May, as the days stretch longer, and the air carries with it the smell of freshly-cut grass and cookout, my son Leo becomes aware ...

Most people agree that we are facing an unprecedented phenomenon. The sheer volume and scope of the Covid-19 virus is set to surpass any other ...

With all the recent changes – and there are plenty – it is important to update your customers if your business is undergoing changes due to Covid-19. ...

If you are a company that relies on gathering groups of people into a venue to sell a product or service, then you’ve already felt the blow of ...

Happy New Year! A whole new decade has begun, and with it comes colder days, slick roads, and the NFL playoffs. For us in Kansas, we have the ...

To maintain maximum productivity, it’s important you install the right systems. These systems need to contribute to the overall effectiveness of your ...

Direct mail suffers from two major stereotypes. First, a lot of people equate direct mail with junk mail – they pull it from their mailboxes and ...

Raise your hand if you could use some help with your marketing. I know I can. If you’re in charge of marketing for your company, here’s a link ...